Marketing Tips for Instagram
With the ever-growing popularity of social media platforms during the last several years, many have appeared and tried to dominate the market. Some are successful and have earned their spot at the top, while others have failed and been wiped off the internet altogether. One of the biggest social media staples nowadays is Instagram. Since its creation in 2010, it has attracted millions of users throughout the world. If your business is struggling to find success on this platform, our expert Marketing Tips for Instagram at GOA-TECH are sure to help!
To establish a secure digital marketing campaign online, one must have a clear understanding of the medium in which they are using. This involves several aspects, such as learning about the latest trends and identifying the strengths and weaknesses of the platform. When it comes to Instagram, this is a social media site that relies heavily on visual aids and photographs. For that reason, you must ensure that the content you are posting is well suited to this fact.
One major tip our expert team at GOA-TECH often recommends is to repurpose content that already exists on other accounts you run. For example, it is common for businesses who already run a Facebook account to want to break through into the Instagram world. If you have already been making regular postings on your Facebook page, there is sure to be plenty of material you can use right from there. It may require some adjustments and editing, but this is a great way to keep from feeling overwhelmed at having to create a heap of new content right from the very beginning of starting your Instagram account.
Instagram Online Marketing
Another one of our helpful Marketing Tips for Instagram is to take advantage of the hashtagging function. Hashtags revolutionized the digital world when they were first introduced and continue to be a great tool that allows small companies to grow their audience and following. If you are unfamiliar with hashtags, they are a fully customizable function that organizes posts into different categories. For example, if you are a clothing brand that is hoping to get your posts seen by your target audience, you may use #trendyclothes, #clothingline, or #summerlooks. That way, when users search for those terms, they can easily find your page. In many ways, hashtags are similar to the SEO friendly keywords that we utilize to boost our clients’ websites.
Lastly, it is also important to remain on a consistent posting schedule. This is a challenging task for a business owner who is already preoccupied with other responsibilities, which is why many turn to our professionals at GOA-TECH for some much-needed assistance and guidance. Our team is knowledgeable about how frequently your business account should post in order to manipulate the Instagram algorithm and keep your company at the forefront of your followers’ minds without becoming a nuisance to their feed.
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With these expert Marketing Tips for Instagram, you will be well on your way towards securing the success you have been after on this social media platform. Take your business to the next level with GOA-TECH and our effective digital marketing services. For more information on our fantastic services, or for a free consultation, call us today at (786) 462-8324 or click here to schedule an appointment!