As a small business owner, you know how important it is to stay ahead of the curve. That’s why we’re here to give you tips on using technology to make your life easier and more efficient. We’ll cover three solutions to help your small business thrive in 2023!
And if you’re unsure how to operate and implement tech solutions on your own, check out our state-of-the-art IT services at GOA-TECH.
Shift to the Cloud
Cloud computing is an Internet-based computing model that provides shared resources, software, and information to computers and other devices on demand. Cloud computing relies on sharing resources to achieve coherence and economies of scale, similar to a public utility. The cloud model allows for rapid elasticity of resources that can be rapidly provisioned and released with minimal management effort.
Cloud providers typically use a pay-as-you-go model, and billing is done by resource usage. A user can have infinite virtual machines at his disposal in the cloud, which he can create and destroy as per his need at any time.
Because of this, he’ll end up paying only for what he uses in terms of resources like CPU cycles or memory, unlike traditional physical servers where the entire hardware has to be purchased upfront, even if only some part of it gets used at any point in time thus making it expensive to own one’s a physical server farm.
Cybersecurity
Now that you’re aware of your business’s risks, you can take steps to protect yourself from cybercriminals and hackers. Cybersecurity is the practice of safeguarding your information from prying eyes, including malicious users looking for ways to steal data or shut down computers.
Here are some common threats:
- Viruses and malware — these programs have been around since the 1980s and have grown increasingly sophisticated. They can infiltrate your systems through email attachments or by taking control of vulnerable devices on a network (for example, if someone uses an infected USB drive). They may even be able to spread automatically if you don’t regularly update your software.
- Denial-of-service attacks — when attackers flood a website with junk traffic, they make it unusable for legitimate users who want access to it. This attack often targets websites that rely on advertising revenue—it’s not uncommon for hackers to use DDoS attacks as a form of extortion against businesses to extort money out of them.
CRM Automation
Customer relationship management (CRM) is a software application that manages relationships with customers, partners, and suppliers. A CRM automates sales processing funnels by collecting data from customer interactions across multiple channels and providing visibility into how well you’re meeting your customer’s needs.
You can leverage email marketing as a tool for lead generation and customer engagement by automating the marketing process through email automation campaigns.
Whether you choose something simple like Monday or a complex system like Zoho, a CRM is essential to correctly manage and implement your data. CRMs are used by companies of all sizes, from small businesses to large corporations. It’s a highly customizable solution that allows you to tailor it to meet your unique business needs.
Choose GOA-TECH To Implement Tech Solutions
While these are all great solutions, when it comes to technology for your small business, you can only try to piece together various parts and expect it all to work. You need a full-service IT company like GOA-TECH that can create and implement these solutions for you.
GOA-TECH has been in business for more than 20 years and has helped over 1,000 businesses with their IT needs.
We have the experience and knowledge to help you make the right decisions about your IT needs. We have worked with businesses of all sizes, from small mom-and-pop shops to large corporations. Call us today to discuss how we can help your business!
