Instagram Business Tools
Instagram has quickly become one of the most popular social media platforms in the world, which makes it every business’s dream. With millions of users a day, your business can have access to more of an audience than ever before. At Miami SEO & Web, we’ll help you make the most out of the Instagram Business Tools!
Making a business account on Instagram gives you access to Instagram Business Tools which will allow you to measure the number of followers, likes, and comments your posts get over time. These metrics are extremely useful because they help show what kind of content your target audience enjoys.
By going to the Instagram Insights tab on your business page, you’ll be able to see statistics such as the number of people who have viewed your profile and their location. Having detailed information like this will allow you to tailor your content towards those who are visiting your page and will also help you figure out how to be discovered by more users.
Instagram Tracking Tool
If you see your engagement graph slowly decreasing, then it may be time to employ some different tactics. Here are some ways you can use Instagram Business Insights to your advantage!
Post Daily: If you see engagement numbers aren’t as high on some weeks as they are on others, it could be that you’re not posting enough! Posting a photo, story, or going live at least once a day creates content that will be seen by your target audience. Posting at peak times during the day will make it easier for users to engage because they will regularly see it.
Use Hashtags: A great way to expand your reach is to use relevant hashtags for your posts. Instagram gives you the option to follow hashtags, so it will allow your content to be seen by a variety of users. A mix of personal hashtags, such as your business’s name and products, along with popular hashtags can show an improvement in your engagement numbers.
Promote Your Posts: The promote feature allows you to turn one of your existing posts into an add, all within the Instagram app. When you promote one of your posts, you’ll be able to choose the target audience and the length of time you want to promote the post for.
Call-to-Action: Another great benefit of having Instagram Business Insights for your account is to add a call-to-action button on your promoted posts. With different options such as book, reserve, and start order, you’ll be able to convert viewers into customers with ease.
Instagram Social Media Manager
Running a social media account can be incredibly time-consuming for most business owners as it can be a full-time job in and of itself. Here at Miami SEO & Web, we know how valuable your time is, which is why we offer Social Media Management packages.
Our team can transform your social media presence by utilizing Instagram Business Insights. If you’ve been trying to increase your Instagram engagement numbers, we’ll be happy to work with your business to see the results you want.
Learn more about the benefits of using Instagram for your business by calling us today at (786) 462 – 8324 or click here to request a free SEO analysis!